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  • Insist on Innovation, Fashion Rain Gear Takes the Lead in Yiwu Market

  • Source:Yiwu · China Commodity Index Author:Yiwu · China Commodity Index 2019-03-25
  •      Influenced by the rainy days in Spring, the sales of rain gear products have increased accordingly. Unlike previous sales hotspots of rain gear products, sales momentum of some fashionable rain gear with novel shape and avant-garde design is strong in this year. More and more consumers will choose different umbrellas according to their daily wear, giving umbrellas the connotation of "fashion items". In recent years, Japanese and South Korean Style umbrellas, with characteristics of light bones, small size and easy to carry, are more popular. At the same time, in order to match the shape of the umbrella, the relevant accessories are constantly innovating.
        Yiwu market operators insist on innovative design of umbrellas, which not only improves the added value of small commodities, but also strengthens the core competitiveness of products. At present, color-changing umbrellas and bright laser umbrellas are sold well in Europe and the United States, while small and chic pocket umbrellas with three or five folds are more popular with Japanese and South Korean consumers. Once an ordinary children's umbrella sold for only 10 Yuan, but with the color changing function, the price can be doubled, and sales are significantly increased.